Brand Building & Brand Growth Strategy
Whether you’re a startup or an established company, we craft Branding Positioning strategies that resonate with your target audience and stand out in a crowded marketplace.
Our experience over the last decade is that, brand founders struggle with establishing a target market only because they have not built a foundation for their brand – a distinctive logo, a website that has the right call-to-action, SEO-rich content, social media presence that’s in line with website, brochures and other brand assets that have the same look and feel, brand films, and ad campaigns
At Cheree Tree Concepts, we know that brands needs to tell a story and evoke emotions – a travel and tourism brand needs to evoke feeling of good times, a wellness brand needs to cue happiness and well-being, a luxury brand needs to appeal to your status symbol and a sustainability brand needs to have specific colours and font, An experienced Branding Strategist knows that you need to maintain synergy in your packaging design and your social media content. Let’s build a brand that will attract attention and inspire trust and loyalty,
Logo Design and Visual Identity
Crafting a unique logo and comprehensive visual identity for consistent brand representation
Brand Positioning
Defining and communicating the brand’s unique value proposition in the marketplace
Brand Voice Development
Establishing a distinctive tone and voice that reflects the brand's personality
Brand Storytelling
Creating a compelling narrative that connects emotionally with the target audience
Brand Guidelines Creation
Developing a detailed brand guide to ensure consistency across all platforms and materials
Packaging Design
Designing packaging that aligns with the brand's identity and appeals to consumers
Frequently Asked Questions
At Cheree Tree Concepts, our brand building process for developing a new brand identity begins with thorough research and strategy formulation. Led by our expert branding strategist, we craft a visual identity and establish comprehensive brand guidelines. These ensure consistency in branding and positioning across all platforms, reflecting the best strategies for branding.
The brand building timeline at Cheree Tree Concepts varies depending on complexity, but typically, creating a brand identity from scratch takes 6 to 12 weeks. This period includes extensive research, design, and final approvals, ensuring that the brand marketing aligns perfectly with your business objectives.
Yes, Cheree Tree Concepts offers brand building services that include refreshing or completely redesigning your existing logo and visual identity. Our branding strategist works closely with you to ensure that the new design is aligned with your brand’s current goals and effectively supports your branding and positioning in the market.
In our brand building services at Cheree Tree Concepts, the brand guidelines document includes detailed instructions on logo usage, color palettes, typography, imagery styles, and tone of voice. These guidelines are essential for maintaining a consistent brand identity and effective brand marketing across all media.
Cheree Tree Concepts ensures that your brand building efforts resonate with your target audience through thorough market research and audience analysis. Our branding strategist tailors the brand identity using the best strategies for branding, ensuring it appeals directly to your audience and fosters strong engagement.